
Buy now: ABC's of Selling with Etiquette
Authors: Dale Brakehage and Edie Hand
ISBN: 978-0-9825396-5-1 (Trade Paperback)
Price: $14.95
Publication Date: Summer 2010
Ebook Price: $7.99
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Most people find it difficult to sell their ideas. Even more people struggle when trying to sell products or services. People everywhere want to succeed in business and need to know how to be persuasive and behave appropriately. Everyone should learn how to sell! ABC's of Selling with Etiquette can help you...
- communicate more effectively,
- persuade others to accept your ideas and agree with you, and
- get more of what you want out of life.
The ABC-format of this book is easy-to-read and very understandable. Readers will appreciate the bite-sized chapters and enjoy the insights and anecdotes featured throughout the book.
Buy now: ABC's of Selling with Etiquette
Author Dale Brakhage:
Mastermind behind the ABC's of Selling
During author Dale Brakhage’s thirty years of success in sales, marketing, management and training, he used his training in educational psychology to observe and record the behaviors of award-winning salespeople. The results of his observations are the basis for this book.
Educational Psychology is the study of human behavior as it applies to learning. Everyone learns differently and at different speeds. This book incorporates techniques to enhance learning. Readers of this book become engaged in a “conversation” with the authors. The style of the text is less formal and more accessible to attract and hold the attention of younger readers and those who communicate more frequently via the Internet.
Selling is persuasive communication, a complex process. This book breaks that complex process of selling into simple behaviors that readers can easily learn and demonstrate. Those behaviors, called essential concepts, appear in a matrix, the alphabet, which all readers can easily recall and recite correctly at any time. Associating the simple behaviors of selling with the alphabet provides readers with an effective memory device, called a trigger which allows them to recall the behaviors easily.
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Co-author Edie Hand:
Etiquette Authority Extraordinaire
Edie Hand co-authored the book, ABC's of Selling with Etiquette, by contributing the book's etiquette essentials. Edie learned about the simple joys of family, life and helping others from her modest childhood growing up in the rural south. She is a cousin to the late Elvis Presley from whom she learned the most about humanitarian acts. Her philosophy for living life with gusto can be seen in everything she does from her work as an acclaimed celebrity chef, author, philanthropist, speaker and advertising industry business woman. She has authored, co-authored, and helped to develop over twenty books. Her books range from inspirational cookbooks to novellas from a strong woman’s perspective.
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Foreword by Achievement Coach Greg Kilgore
A cognitive behavioral interventionist and productivity/performance specialist designated a Certified Performance Technologist (CPT) from 2003-2006, Achievement Coach Greg Kilgore has been acknowledged as a career professional proficient in the Human Performance Technology model and Standards of Performance Development in keeping with a Code of Ethics endorsed by the International Society for Performance Improvement and American Society for Training and Development. Greg's specialties include leadership, project mastery and coaching for business growth, marketing, communications, human performance development, personal empowerment, and innovation of workflow systems.
Buy now: ABC's of Selling with Etiquette